Blog — Jebena

Mimo Haile
What is this symbol?

What is this symbol?

Look, it's the new Mimo’s Coffee logo. Yay! ...What is it?  While many have guessed correctly, others have assumed the symbol to be a myriad of things: a carafe (close), genie bottle (uh...), or even a breast pump (what...).  The new logo is a Jebena, a customary Ethiopian, Eritrean, and Sudanese coffee pot made of clay. Jebenas are used in traditional coffee ceremonies where coffee is served in small clay or ceramic pots alongside an assortment of snacks such as popcorn, roasted barley with peanuts, dabo culao (fried bread), and hambasha (my favorite bread from back home). You can find...

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